I never went to school for e-commerce…


This used to make me feel unqualified.

The fact that I hadn’t gone to business school or majored in e-commerce.

Then it hit me. The internet has lots of free content and helpful people that I can learn from.

But, I never went to school for e-commerce.

I learned from people like Nathan Barry, Kurt Elster & Drew Sanocki to name a few. Not to mention every client or team mate I’ve had the honor of working alongside.

But, I never went to school for e-commerce.

Tonight I recorded a podcast episode with Ryan Wood. A friend, mentor & former team mate. He introduced me to the e-commerce space about 7 years ago via a freelance project I worked with him on for an e-commerce brand. It was a full circle moment to have him on my podcast and be interviewing him when just 7 years ago I could barely tell you the difference between CPM & CTR.

I never went to school for e-commerce.

But, I’ll never stop learning.

We’re heading into a new era of the internet.

Web3.

& guess what?

Nobody went to school for what we’re about to start seeing emerge online.

But, those who keep learning will rise to the top.

Will you be one of the ones who never stops learning?

Joe Chavez

👨🏽‍💻 I help e-commerce marketers start & grow their career by teaching what I'm learning in my own journey as an e-commerce marketer scaling 6 figure brands, to 7 figures & beyond. 🚀 Signup below to get my "daily-ish" newsletter that'll help you become a better e-commerce marketer in just 5 minutes a day.

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