👨🏽‍💻 I help e-commerce marketers start & grow their career by teaching what I'm learning in my own journey as an e-commerce marketer scaling 6 figure brands, to 7 figures & beyond. 🚀 Signup below to get my "daily-ish" newsletter that'll help you become a better e-commerce marketer in just 5 minutes a day.
30,699
That’s the amount of shots Kobe Bryant took in his 20-year career.
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How many did he make?
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11,719.
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I didn’t know either of these numbers before looking it up. What I did know is that Kobe was one of. If not, the greatest basketball player of all time.
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Building a great e-commerce business isn’t about getting everything right.
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It’s about showing up everyday. Working to get just 1% better at the fundamentals that will never change.
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The fundamentals include creating a compelling offer, writing copy that resonates with your audience and constantly listen to the feedback the market is giving you.
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Remember, even the greatest basketball player of all time missed nearly every 2 of 3 shots he took.
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Now, go build something awesome.
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Joe Chavez
👨🏽‍💻 I help e-commerce marketers start & grow their career by teaching what I'm learning in my own journey as an e-commerce marketer scaling 6 figure brands, to 7 figures & beyond. 🚀 Signup below to get my "daily-ish" newsletter that'll help you become a better e-commerce marketer in just 5 minutes a day.
Morning, Bad news: I can't answer that question is you. Good news: I was drinking my morning coffee today and listening to this podcast episode. It's between the folks at Klaviyo & Ben Parr from Octane.ai explaining the what, how and why of quizes for ecommerce sites. They also dive into first party data vs. zero party data and how it can help you acquire customers & build more brand loyalty. Listen to the episode here. My Personal Experience with Octane.ai I've been testing using Octane.ai...
Reinventing the wheel when it comes to writing copy is a waste of time. There are plenty of useful & effective frameworks you can leverage to write marketing copy for your e-commerce brand. Here’s a list of my 3 favorite frameworks that I go to when I want to write good copy, quickly: AIDA, StoryBrand & TMC. If you remember nothing else from this article, remember that you should spend 80% of your time writing the hook which is the first part someone reads when they are reading your copy....
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