Building the brand & website for a digital agency that focused on technology.





key results i helped them achieve

Clarified Messaging

Working with the founder, I walked him through Storybrand. This framework allowed us to clarify our messaging. Ensuring that we told a clear story throughout our website & print materials.

Iconic branding

I used a circle & a square to create a simple, yet iconic mark. These two symbols we’re used to tie the entire brand together.

Fast website that’s built for mobile

I designed & built the website for mobile first. Knowing that people would likely be looking there first. Then I added the desktop design for the rest of the people who prefer using desktops.

The goal

Build a fast website that clearly explains what 15TEN focuses on.

The approach

Build a website on Squarespace that is fast, beautiful & easy to update with case studies.

The process

How I built a digital agencies website using Squarespace.

Keeping the brand simple

After guiding the client through Storybrand & clarifying the messaging of the brand. I was able to create a visual brand using Adobe Illustrator that resonated with the client. Combined a circle for the ‘human” element & a square for the “digital” element. Tying in the tagline, “Where human meets digital.”

Designing every page in Photoshop

I designed every page of the website in Photoshop. Making sure that it incorporated the messaging & visual branding well.

I customized a Squarespace template

I went through a few templates with the client to find the right fit. At last we landed on one that made sense for the aesthetic he had in mind.

Want me to help you build or grow something?

Sounds fun. Take 30 seconds to fill out these questions. I’ll reach out for a quick intro call in the next day or two to see if we’d make a great fit. 

What are you looking to have me help you with?

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